Addressed For Success: The Gundir Podcast
Episode #9: The Evolution and the Future of Data Modeling for Direct Mail
Oct 12, 2023 · 2:30
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Description
Welcome to "Addressed For Success: The Gundir Podcast," your trusted resource for all things related to direct mail. Brought to you by Gundir, industry leaders in direct mail marketing, our podcast is here to take the mystery out of direct mail. Each episode serves up insightful discussions on direct mail strategies, the latest trends, and testing methods, peppered with a healthy dose of engaging agency topics. We promise not only to inform but also entertain. Whether you're just starting with direct mail or you're a seasoned expert, we have something for everyone. So, why wait? Subscribe to "Addressed For Success: The Gundir Podcast," and let's dive into the exciting world of direct mail together! Notice to Listeners: The voices in our podcast, including host and guest voices, are created using artificial intelligence technology. Each AI voice is based on the consent of the individual it represents, ensuring ethical use of their digital likeness. This innovative approach allows us to deliver content in a unique and engaging manner. Thank you for tuning in and being part of our journey.
Show Notes
Dive into the evolution of data modeling for direct mail marketing in our latest episode of "Addressed For Success: The Gunderson Direct Podcast." Discover how AI and machine learning have revolutionized the process, allowing for the creation of multiple models in just ten working days, compared to weeks in the past. Explore the journey from traditional demographic-based modeling to harnessing online data, social media, and real-time predictions. Marketers, this is your opportunity to stay ahead in the data-driven world of direct mail. Don't miss out – subscribe now and join us as we unravel the power of data modeling!