Problem-led
Shows clear problem to your product solution
Product-led
Aesthetic, clean, and product centric
Emotion-led
Scenes driven to evoke emotions
Person-led
Approachable, relatable and social-savvy
Promotional video maker for real work
Create promo videos that are on-brand, easy to version, and ready to publish — with AI for fast drafts and a real editor to finish the outcome.
Start creating
No credit card required.
Create your first promo video by just prompting our AI
Promotional videos sell faster than text ever will
Promotional videos help teams launch, announce, and convert — without waiting on a full production cycle. The goal isn’t “cinematic.” It’s attention, clarity, and a clean next step.
Stop the scroll with a clear hook + visual proof
Keep the message consistent across channels
Ship variants fast (offers change, products change, teams move)
How to make a promo video in Wondercraft
Step 01
Start with the idea (or a creative brief)
Describe what you’re promoting. If you have a creative brief, upload it.
Step 02
Open the Studio (Wonda starts building)
You go straight into the Studio — Wonda begins drafting your promo video from your input.
Step 03
Shape the first cut with Wonda
Generate and iterate on hooks, structure, and scenes until the draft is close.
Step 04
Polish on the timeline
Make it feel “real”: tighten edits, add captions, apply branding, music/SFX, product shots, and end cards.
Step 05
Export variants for channel + audience
Create versions for paid, organic, landing pages, and retargeting — different lengths and aspect ratios.
Promotional videos for every channel
Product promos
New features, product drops, highlights, benefit-first cuts.
Sales and offers
Discounts, bundles, seasonal campaigns, limited-time promos.
Event promos
Webinars, conferences, launches, announcements, recaps.
Social promos
Reels, Shorts, TikTok-style edits, punchy top-of-funnel hooks.
Draft with AI. Ship with control.
Most promo tools are either templates or one-click generation. That’s fine until you need real brand consistency, real revisions, and real outputs across channels.
Wondercraft gives you a fast first draft — and the editor to make it actually usable.
Fast drafts from text or assets
A first version in minutes
Captions that look good
Readable, styled and consistent
Voice, music, and sound effects
Pacing, clarity, energy
Real timeline editing
Tighten, rearrange, and polish
Brand control
Fonts, colours, assets, structure, layout consistency
Resize + versions
9:16, 1:1, 16:9 versions without rebuilding
Hear why L&D, Training and Creative leaders of Fortune 500s leverage Wondercraft
I believe Wondercraft is the future of content production for teams, creators and publishers so I couldn’t be more excited to be on board.
Steven Bartlett
Investor and Host of the
Diary of a CEO
Diary of a CEO
%201.avif)
Wondercraft has thought of almost every single way to enable quality content creation at scale in a way that doesn’t sacrifice storytelling. Quick, easy, effective and absolutely creative. My bet’s on Wondercraft.
Kay Hsu
Head of Creative Lab
at Spotify
at Spotify
.avif)
Wondercraft enables us to transform lengthy policies and documents into engaging podcasts for our internal teams and we were even able to translate the podcasts into ten languages. The platform is super easy and even fun to use and the team has been very supportive.
Renos Vakis
Development unit, Lead
economist at World Bank
economist at World Bank
Wondercraft lets us hear ideas come to life faster—removing the friction that keeps great creative from happening. It takes minutes instead of weeks, so we’re braver to test, refine, and tailor messages. The result? Smarter, more intentional creative that converts.
Stew Redwine
VP Creative Services
at Oxford Road
at Oxford Road
After an arduous three-month long research comparing AI audio creation platforms to see which one is the best, Wondercraft blew everybody else out of the water repeatedly.
Yaman Coskun
CEO at Yaman Media
Group
Group
Wondercraft enabled us to create a quantity and quality of audio ads for clients we could not have come close to otherwise.
Kym Treasure
CEO at Audacia
.avif)
Trusted by creators and the most creative minds of Fortune 100
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Frequently asked questions
Questions on how to use AI to create promo videos on Wondercraft
What is a promotional video?
A promotional video is a short video designed to drive action — like buying, signing up, registering, or learning more. Most promos work best in 10–60 seconds.
What should a good promo video include?
A clear hook, one main message, proof (what it is / why it matters), and a strong CTA. Keep it tight.
Can I make promo videos without filming?
Yes. You can generate visuals, use voice or avatars if needed, and still finish everything in the Studio. You can also upload your own footage if you have it.
Can I use my own footage, product shots, and brand assets?
Yes. Upload your videos, images, logos, and brand assets — then edit on a real timeline.
How long should promotional videos be?
It depends on the channel, but most promos land best in 15–30s for social and 30–60s for web or product pages.
Can I create multiple versions for different platforms?
Yes. You can resize, cut down, and export multiple versions (vertical, square, landscape) without rebuilding the whole project.
Do explainer videos need captions?
Most should have them. Captions improve clarity, accessibility, and performance on social and internal channels.
Is Wondercraft safe for business use?
Yes. Wondercraft is built for professional environments and aligns with SOC 2 and EU AI Act standards.
Make promotional videos people actually click