Before partnering with Wondercraft, Audacia Audio faced significant hurdles in producing and localizing high-quality audio ads for over 30 clients across 10 Asia-Pacific markets. The traditional production process was time-consuming, taking 10 days or more, and up to three weeks when multiple languages like Italian, Mandarin, and Vietnamese were involved. This lengthy turnaround hindered quick market entry and responsiveness, limiting their ability to meet growing client demands efficiently.

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Key Challenges:

• Extended Production Times: Slow turnaround impeded swift market response.
• Limited Scalability: Manual processes restricted scaling creative output.
• Multilingual Complexity: Translating ads added layers of complexity and time.
• Resource Constraints: High production costs limited focus on marketing strategies.

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These issues highlighted the need for a more efficient solution to reduce production time, scale creative output, and streamline multilingual ad creation without compromising quality or increasing costs.

To overcome these obstacles, Audacia Audio partnered with Wondercraft in February 2024, leveraging our AI-powered Ad Studio, also dubbed as "Canva for Audio." Wondercraft provided a comprehensive suite of tools that streamlined the entire audio ad production process.

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Key Solutions:

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• Accelerated Production: Utilizing AI-driven scripting and hyper-realistic AI voices, Audacia reduced production times from 10 days to just 3 days.
• Efficient Localization: Wondercraft's powerful translation tools allowed rapid and accurate translation into multiple languages.
• Scalable Output: Automation capabilities enabled Audacia to increase creative output without extra resources.
• Enhanced Quality: Features like seamless music and sound mixing, and a versatile AI script assistant ensured studio-quality ads with unparalleled flexibility.

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By integrating Wondercraft into their workflow, Audacia transformed their production process, allowing them to focus more on marketing strategies for their clients while maintaining high-quality standards.

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Kym Treasure, CEO at Audacia Audio, highlighted the impact:

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"Wondercraft's intuitive interface simplifies the process of crafting professional audio adverts in any language. From copywriting to voice cloning, translation, and background music selection, their tools provide unparalleled flexibility and quality."

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By integrating Wondercraft into their workflow, Audacia transformed their production process, allowing them to focus more on marketing and monetization strategies for their clients while maintaining high-quality standards.

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Implementing Wondercraft's AI Ad Studio led to remarkable improvements in efficiency, scalability, and client satisfaction for Audacia Audio.

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Key Outcomes:

• Significantly Reduced Production Time: Average times dropped from three weeks to just three days.
• Expanded Creative Output: Produced dozens of high-quality campaigns for clients in finance, entertainment, and travel sectors.
• High Engagement Rates: Audio ads achieved Listen Through Rates of up to 99%, indicating strong audience engagement.
• Successful Multilingual Campaigns: Leveraged Wondercraft's tools to produce ads in Italian, Mandarin, and Vietnamese, connecting with new international audiences.
• Enhanced Client Satisfaction: Clients appreciated the fast production and could focus more on marketing and monetization strategies.

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As Kym Treasure, co-founder at Audacia Audio, stated:

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"The technology has enabled us to create a quantity and quality of audio ads for clients we could not have come close to otherwise."

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By adopting Wondercraft's innovative platform, Audacia not only overcame their initial challenges but also positioned themselves as a forward-thinking leader in the audio advertising space.